FCB.ai · Overview

We automate customer journeys. We take responsibility for performance.

From design to operations, we deliver end-to-end customer journeys on WhatsApp that are measured, optimised and operated over time — for insurance, consumer finance and travel.

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WhatsApp Tech Partner 1M+ monthly users 10 countries
The problem

Why automation initiatives fail to deliver accountable performance.

Our clients operate in complex environments where customer journeys must perform reliably at scale. Yet continuity breaks, exceptions pile up, and business impact stays hard to measure.

01

Agents navigating 5 to 8 systems per interaction

Customer data is fragmented across tools, forcing manual switching and duplicate work. Handling times rise, errors multiply, costs follow.

02

AI pilots that never leave proof of concept

Months of experimentation without full deployment, measurable ROI or operational ownership. Innovation stays in pilot mode.

03

Vendors deliver tools, not results

Technology gets implemented, but no one is accountable for optimisation or outcomes. Teams end up managing platforms instead of performance.

Our approach

How we drive measurable performance.

We design, deploy and operate AI agents across critical customer journeys, with full accountability for business outcomes.

1

Single operational control

Systems, data and workflows connected into one orchestrated AI layer — no silos, no manual handoffs.

2

Production in weeks, not months

AI agents deployed into live operations with pre-built workflows and enterprise-grade integration.

3

Performance accountability

Journeys monitored, optimised and operated continuously, against KPIs tied to revenue, cost and recovery.

WhatsApp-first, omnichannel

Customers choose the channel. We orchestrate the journey.

Web

Conversational journeys on your site

Voice

AI voice agents in the same flows

Mobile

In-app messaging and forms

Live demo

Real journeys, running on WhatsApp.

One orchestration layer, three journeys. Pick one — the phone runs the actual flow, and you can tap through it yourself.

FCB Insurance
online
Loading demo
Measured impact
60%
faster claims processing
Published FCB.ai benchmark
What the customer experiences

Connected to the systems you already run

For your team

Operating model

How we operate AI for performance.

We take full operational responsibility for your AI-powered customer journeys, from deployment to continuous optimisation.

01

Inputs

Customer interactions across WhatsApp, web, voice and mobile.

02

Industry playbooks

Proven journey designs for insurance, consumer finance and travel.

03

AI orchestration layer

Agents route, reason and execute within governed workflows.

04

Enterprise integrations

CRM, payments, KYC and core systems — tested and maintained.

Outcomes

Increase conversion

Guided journeys with contextual AI reduce drop-off and move customers from enquiry to completion faster.

Lower operational cost

Consolidated workflows and intelligent routing reduce cost per interaction across every channel.

Compliance built in

Governance, validation and audit trails meet regulatory requirements at every step of the journey.

In production

Operating customer journeys at scale.

Across regulated industries in Europe and Africa.

Insurance
Consumer finance
Retail financial services
Travel
1M+

Monthly users

Served through the journeys we operate

50+

Enterprise clients

Insurers, lenders and travel operators

10

Countries

Live deployments across two continents

30+

Languages

Supported in production conversations

+224%

Renewal completion rate

Global insurance group

180,000

Loans processed on WhatsApp

High-growth consumer finance provider

99.7%

Customer satisfaction

National airline carrier

WhatsApp Tech Partner  ·  Paris · Luxembourg · Johannesburg  ·  Built for GDPR and POPIA
Getting started

Production in weeks, not months.

Not a self-serve tool: every deployment is architected, configured and continuously optimised by FCB.ai specialists.

1
Design

Architecture & journey design

Business workflows, integration points and compliance requirements mapped first.

2
Build

Deployment & governance

Configured and tested by specialists, with controls that keep AI inside defined boundaries.

3
Go-live

Live in operations

Agents launched on real customer traffic, with KPIs agreed up front.

4
Ongoing

Continuous optimisation

Performance monitored against KPIs; routing, logic and integrations refined over time.

FCB.ai In summary

We automate customer journeys — and own the performance.

One orchestration layer · WhatsApp-first · live in weeks · accountable to your KPIs.

Antoine Paillusseau · CEO, FCB.ai  ·  hello@fcb.ai · fcb.ai
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